Social Media Coordinator, TikTok
Description
- Coordinate social media and marketing leads to create and organize compelling social content across multiple TikTok brands simultaneously
- Create daily TikTok content that speaks to our Insomniac audience using the Adobe Suite and content creation apps
- Stay on top of TikTok trends and act as the social team’s TikTok expert
- Pitch and organize TikTok shoots for our various brands
- Collaborate with the Records & Media departments to create our own trending sounds
- Coordinate our TikTok network, communicating with creators & selecting content
- Write creatively yet collaboratively within the sphere of each brand, with an emphasis on captions, content creation, & selection
- Create detailed spreadsheets and proposals for TikTok social calendars across concerts, branded shows, and festivals
- Partner with Insomniac Headliner Experience team to monitor and address customer service inquiries and deliver social feedback
- Create social reports and summaries recapping on-sales, events, and major announcements
- Support social and marketing teams with on-site duties at events and festivals
- All other tasks as assigned by the social team
Requirements
- Bachelor’s Degree in Marketing or related field/experience
- 2+ years’ experience with social media marketing
- In-depth knowledge of the TikTok space
- Understanding of electronic music, festival culture, and the live music space
- In-tune with local music scene, venues, and nightclubs
- Organized self-starter with meticulous attention to detail
- Knowledge of Facebook, Twitter, Instagram, Instagram Stories, TikTok, Snapchat, YouTube, and other live streaming apps and social media platforms
- Experience in social media management/monitoring tools such as: HootSuite, TweetDeck and Sprinklr
- Proficient in grammar, copywriting and asset selection
- Must have basic knowledge of Adobe Photoshop, GIF creation, and other content creation apps.
- Experience working on-site at concerts, music festivals, or other large-scale events
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Insomniac Events
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Insomniac produces some of the most innovative, immersive music festivals and events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next-generation special effects, these events captivate the senses and inspire a unique level of fan interaction. The quality of the experience is the company’s top priority. Throughout its 20-year history, Insomniac has produced more than 250 festivals, concerts and club nights for nearly 4 million attendees in California, Colorado, Florida, Mexico, Michigan, Nevada, New York, Texas, Puerto Rico, and the United Kingdom. The company’s premier annual event, Electric Daisy Carnival Las Vegas, is the largest multi-day music festival in North America, attracting 400,000 fans over three days in June 2014. The company was founded by Pasquale Rotella and has been based in Los Angeles since it was formed in 1993. Interested in a college internship with us? Apply here: https://airtable.com/shrAFPtsaz8M2WYZL