Social Media Coordinator
Description
- Develop and execute a comprehensive strategy for our social media channels, using best practices to drive performance, conversions, and boosted reach - specially through the use of organic content strategies.
- Manage comments across Facebook, Instagram, Twitter, LinkedIn, TikTok, Threads and YouTube, answering reader questions, protect brand perceptions online through active listening and appropriate escalation, respond to concerns, fostering conversation among our community.
- Foster a vibrant online community by actively engaging with our audience and clients within our roster.
- Manage and maintain a unified brand voice across different social media channels.
- Work alongside other marketers and teams to help distribute content that educates, entertains our audience, and supports marketing goals.
- Assist in the creation and editing of written, video, and photo content.
- Run regular social promotions and campaigns to help grow the accounts, and track and analyze their success.
- Recognize and foster non-traditional means for content distribution (Reddit, social media influencers, Facebook Groups, Linkedin Groups, and emerging mobile platforms)
- Manage, maintain and optimize content when sharing across social channels via platforms like Sprout Social, and more.
- Responsible for sending our weekly newsletter.
- Report on social media results and insights via monthly analysis, and tracking on social media ROI to Marketing Manager and VP of Corporate Marketing.
- Stay on the cutting edge of digital growth strategies and explore new ways to engage our audience, understanding the need to adapt strategies based on the unique needs of each platform.
- Keep up with industry news, current trends, and even pop culture moments and create engaging content that is relevant to our audience.
- Represent Symphonic Distribution at concerts, showcases, presentations, mixers, and other events.
Requirements
- Bachelor’s degree in marketing or a related field
- Music industry experience
- 1-3 years experience with social media marketing or content development
- Customer service experience
- Excellent communication and copywriting skills
- Attention to detail
- Strong organizational skills
- Nimbleness or ability to pivot
- Project management, multitasking and analytical skills
- Working knowledge and experience with Mailchimp, Later, Sprout Social and Google Suite products
- On-camera skills to be able to create short form video content
- Basic design and editing skills with good eye for design
- Avid music enthusiast
- Familiar with playlist curation strategies
- Speak and write in Spanish
- Animal & coffee lover
- Position is located in Nashville, Tennessee
- Position will report to the office a few days a week.
- This positions reports to the Marketing Manager in New York, USA
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Symphonic Distribution
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Symphonic Distribution is a 100% independent music distribution and marketing company headquartered in Tampa, FL with offices in Brooklyn, NY, Nashville, TN, Bogotá, Colombia and Brazil. Founded in 2006 by former music producer Jorge Brea, Symphonic provides thousands of new and established record labels, managers, and artists with global digital music and video distribution to hundreds of retail and streaming platforms, playlist pitching, release promotion, and a comprehensive suite of label services. Artists and Record Labels that have had their music and music videos distributed through Symphonic since inception include Ozuna, Chris Lake, deadmau5, Stick Figure, Daddy Yankee, Clozee, Yung Joc, Waka Flocka Flame, Laura Marano, Emily Vaughn, Black Thought, The Movement, and many more of various genres and music focuses.