Description

Aniplex of America Inc. (a subsidiary of Sony Music Entertainment Japan) is looking for an experienced and creative Marketing Specialist to join our team which is located in Santa Monica, CA. You will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with the Licensing departments as well as the Production department. The ideal candidate who has a passion for Japanese Anime, games, and related culture highly preferred.
Responsibilities:
Develop, implement, and manage our social media strategy and scheduling of new and upcoming releases
Define the most important social media KPIs
Manage and oversee social media content
Measure the success of all social media campaigns
Stay up to date with the latest social media best practices and
technologies
Monitor SEO and user engagement and suggest content optimization
Communicate with teams inside and outside the company in Japanese and English and provide constructive feedback to the team
Implement strategies to drive brand awareness and impressions through social media
Write and send press releases
Participate in conventions and manage the show booth
Create required metadata, tagging, titling, thumbnails and documentation and uploading of content
Special projects as requested

Requirements

Bachelor's Degree required, preferably in Digital Marketing
Over three years of relevant experience in Marketing and Social Media Marketing
Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Tiktok, Google+ and other social media platforms and best practices
Strong understanding of SEO and web traffic metrics
Computer proficiency with Microsoft Office suite; Word, Excel, PowerPoint, etc.
Proficiency in Adobe Creative Cloud applications such as Photoshop and Illustrator
Be self-motivated, self-starter, confident, energetic and creative
Critical thinker and problem-solving skills
Good time-management skills
Great interpersonal and communication skills
JAPANESE ENGLISH Bilingual. Fluent in Japanese and ability to read and write in Japanese.
All candidates must be authorized to work in the USA.

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Job Details

Posted on Dec 21

Santa Monica, CA, USA

Full time

Junior