Manager, Marketing

Nettwerk Music Group team

Description

POSITION SUMMARY
Develop and execute long term marketing strategies for assigned projects in collaboration with A&R, Artists/Managers, and the full Nettwerk team. Lead the team in researching, planning, and execution of all marketing efforts, driving artist campaigns forward with creative and impactful ideas for Nettwerk’s International and UK acts at a global scale.
The role requires a generalist’s knowledge of key areas such as Digital Marketing, Promotions, Publicity and Sales, but relies on subject matter experts for execution within those disciplines. Further, regular engagement with new platforms and taking the initiative to learn about new marketing ideas and tactics, at a high level, are critical to complete the position’s essential tool-box of marketing ideas and approaches. As part of the global marketing team, this role is responsible for the marketing execution at a worldwide level, collaborating with our network of inhouse and external local experts.
ROLE RESPONSIBILITIES
  • Create and execute full artist product global marketing campaigns.
  • Determine project goals, drive and execute all aspects of overall marketing strategy/plan for each product globally.
  • Collaborate with international territory strategy leads on plan creation for focus markets outside of the artist home market.
  • Act as primary regional communication liaison between artist/manager, label staff and promotion partners for each project
  • Analyse project milestones; interpret trends and indicators and suggest action items to project team members as applicable
  • Identify roadblocks and challenges with each project and engage appropriate internal staff, in particular assigned A&R representatives, to assist in proactively managing issues.
  • Work across multiple time zones, attending meetings and calls, representing the artist projects assigned.

Requirements

ROLE REQUIREMENTS
  • 2+ years of music industry marketing experience
  • Label experience preferred
  • University degree preferred
  • Strong marketing strategy & development skills; willingness to constantly explore new platforms and opportunities
  • Strong communication skills, both verbal and written
  • Strong interpersonal skills and ability to work with many different
  • departments/personalities
  • Ability to work well in a team environment
  • Outstanding organizational skills
  • Strong knowledge of MS Office (Outlook, Excel, Word, Access)

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Nettwerk Music Group logo

Nettwerk Music Group

Founded in August of 1984, Nettwerk Music Group is the umbrella company for Nettwerk Management, Records and Publishing. The Vancouver-based company has offices in New York, Los Angeles, London, Boston and Hamburg. The principles of Nettwerk are founders Terry McBride, Mark Jowett, Dan Fraser and Ric Arboit. Nettwerk Management handles the careers of such esteemed artists as Stereophonics, Father John Misty, SYML, Guster, Dispatch, and Radical Face. As a record company Nettwerk has released over 200 full-length albums and sold over 100 million albums in its over 25-year history. Artists on the roster include: Passenger, Old Crow Medicine Show, SYML, Delerium, Sarah McLachlan, Great Lake Swimmers, Angus & Julia Stone and Frazey Ford. Nettwerk is constantly seeking innovative and progressive minds to complement our company vision. If interested in employment with Nettwerk please email: jobs@nettwerk.com

Job Details

Posted on Aug 7

London, UK

Hybrid

Full time

Mid