Insomniac - Marketing Campaign Specialist
Description
- Specialize in creating and executing 360 marketing campaigns for designated branded shows and festivals; leading teams across digital advertising, social media, integrated technology, street marketing etc.
- Partner closely with the executive producer, marketing vertical leads, artists & managers and regularly communicates key marketing information and targets to internal and external partners
- Lead marketing budgets across all assigned projects and ensure that resources are allocated effectively, efficiently, and accurately
- Analyze week-to-week ticketing, site traffic, social media engagement, and digital advertising data; Adapt marketing plans based on insights from this data
- Be on top of new trends and techniques to execute the best and most forward-thinking campaigns for your assigned brands and projects, sharing actionable insights with the team
- Ensure fluid and accurate communication across all relevant project stakeholders
- Manage third party marketing campaigns for your assigned projects
- Recommend process improvement initiatives pertaining to the overall marketing workflow
- Report on key statistics around audience growth and engagement
- Work closely with in-house design and media (video and moving image) teams to develop marketing campaign assets; Ensuring creative requests are being submitted accurately, strategically, thoroughly, and timely
- Hire and manage independent video, design, and other specialized contractors to develop necessary marketing assets for your assigned projects
- Lead execution of on-site marketing efforts across media, social, street teams, etc for relevant events within your assigned brands’ portfolios
- Obtain relevant approvals for marketing and social media assets
Requirements
- 3+ years relevant working experience in marketing, and/or music
- Exceptionally high attention to detail working in a fast paced environment
- Deep knowledge of electronic music, artists, genres, culture, and Insomniac brands
- Proven ability to lead and execute complex and high volume marketing campaigns
- Ability to multitask on fast-paced timelines, adapt quickly to change, and field requests from different teams simultaneously
- Ability to systematically execute on tight deadlines
- Experience with marketing, Photoshop, HTML, Google Analytics preferred
- Adaptability to execute tasks off-hours at short notice if needed
How to apply
Apply via link
Live Nation Entertainment
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Recognized three years in a row by Great Place to Work® and named one of People Magazine’s Top 50 Companies that Care, Live Nation Entertainment is the global leader in live events and ticketing. With business operations and corporate functions across 5 major divisions, Ticketmaster, House of Blues, Concerts, Media & Sponsorship, and Artist Nation, we offer exciting opportunities across every discipline. Generous vacation, healthcare, and retirement benefits are just some of the perks we offer our full-time, global workforce. For any stage in your career, our benefits are designed to help you live life to the fullest. We offer student loan repayment, 6 months paid caregiver leave, Roadie Babies (bring your little ones & a caretaker on your work trips), Music@Home (cultivate your little ones music interest), and tuition reimbursement for ongoing career development. Plus, you'll have access to free concerts, festivals, and more through our exclusive employee ticket concierge.see more