Content Strategy Manager - Miami
Description
Responsibilities:
- Conduct market analysis, including TikTok & DSP consumption, supply landscape, competitors, and developing business growth strategies.
- Lead the team to optimize the artist and label discovery methodology and model. Conduct the analysis of target artists, to support BD/A&R team to sign better deals.
- In charge of stream prediction, ROI forecasting, by leveraging the internal models. Work closely with product, data analytics team to improve forecast accuracy, and improve the forecasting playbook.
- Monitor SoundOn regional P&L, review the business progress, to better coordinate with BD/A&R, Label manager, and promo team, to drive business growth.
- Be responsible for monitoring and activation strategies of top accounts and overall user cohorts.
Requirements
Minimum Qualifications:
- 5+ years of work experience in technology, music, and entertainment industry
- Bachelor’s degree in a quantitative discipline or relevant business analytics experience
- Well organized and dedicated, able to plan and deliver on tight deadlines and pay outstanding attention to detail
- Excellent communication and relationship building skills and time management skills
Preferred Qualifications:
- A great teammate and always have a positive and humble attitude.
- Entrepreneurial mindset and proactive in identifying and solving problems
- Passion for music with a deep understanding of TikTok and music trends
- Knowledge of digital music distribution, music industry trends across all genres
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TikTok
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TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy. The platform is a home for creative expression through videos that create a genuine, inspiring, and joyful experience. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.